The ultimate destination for buying and selling season tickets with complete confidence for die-hard sports fans. PSL connects you to a verified and trusted network of sellers and buyers, ensuring a seamless and secure transaction every time.
The ultimate destination for buying and selling season tickets with complete confidence for die-hard sports fans. PSL connects you to a verified and trusted network of sellers and buyers, ensuring a seamless and secure transaction every time.
Client
Maple Leaf Sports Entertainment
Services
Discovery, UI & UX, User Flows, Visual Design, Brand Design, Prototyping, User Testing
Team Size
Solo Product Designer
My role
My role
The journey began with a vision of simplifying the complex process of buying, selling and managing of season tickets. Project was kicked off with a deep understanding of the buyer, seller and manager flows. I established the design direction for a junior designer to complete the project.
The journey began with a vision of simplifying the complex process of buying, selling and managing of season tickets. Project was kicked off with a deep understanding of the buyer, seller and manager flows. I established the design direction for a junior designer to complete the project.
Concept → Direction
Concept → Direction
Concept → Direction
Product Design
Product Design
Product Design
Visual Design
Visual Design
Visual Design
User Testing
User Testing
User Testing
Problem
Problem
The current marketplace for season tickets is outdated and inefficient, causing user dissatisfaction. Extensive manual processing leads to long wait times for ticket transfers and a cumbersome experience. This inefficiency frustrates users and hinders the platform’s ability to scale with a growing user base.
The current marketplace for season tickets is outdated and inefficient, causing user dissatisfaction. Extensive manual processing leads to long wait times for ticket transfers and a cumbersome experience. This inefficiency frustrates users and hinders the platform’s ability to scale with a growing user base.
Opportunity
Opportunity
This new solution will streamline the ticket transfer process by providing a transparent and secure platform to make transactions.
This new solution will streamline the ticket transfer process by providing a transparent and secure platform to make transactions.
Solution
Solution
The platform features a user-friendly interface with real-time updates, allowing users to easily list, browse, buy, and sell tickets with minimal effort.
The platform features a user-friendly interface with real-time updates, allowing users to easily list, browse, buy, and sell tickets with minimal effort.
Outcome
Outcome
The only official marketplace for buying and selling in a secure and reliable transaction environment using a platform that is easy to follow making the purchasing journey a breeze.
The only official marketplace for buying and selling in a secure and reliable transaction environment using a platform that is easy to follow making the purchasing journey a breeze.
Are you interested to learn more about this project? Have a look at the comprehensive case study on Figma.
Are you interested to learn more about this project? Have a look at the comprehensive case study on Figma.