about me
Work Hard and
Be Nice to People.
Work Hard and
Be Nice to People.
Words of wisdom that have shaped me over the course of my career.
about me
about me
about me
From the very beginning, I’ve embraced my entrepreneurial mindset and embarked on a design career centered around discipline and growth. Throughout this journey, I’ve had the privilege of collaborating with incredible clients and organizations, both independently and as part of dynamic teams.
From the very beginning, I’ve embraced my entrepreneurial mindset and embarked on a design career centered around discipline and growth. Throughout this journey, I’ve had the privilege of collaborating with incredible clients and organizations, both independently and as part of dynamic teams.
From the very beginning, I’ve embraced my entrepreneurial mindset and embarked on a design career centered around discipline and growth. Throughout this journey, I’ve had the privilege of collaborating with incredible clients and organizations, both independently and as part of dynamic teams.
Vision statement
Vision statement
Vision statement
→ Elevate through transformation
→ Elevate through transformation
→ Elevate through transformation
→ Deliver design outcomes
→ Deliver design outcomes
→ Deliver design outcomes
→ Collaborative leadership
→ Collaborative leadership
→ Collaborative leadership
→ Architect & empower teams
→ Architect & empower teams
→ Architect & empower teams
→ Deconstruct complex challenges
→ Deconstruct complex challenges
→ Deconstruct complex challenges
→ Passion for achievement
→ Passion for achievement
→ Passion for achievement
→ Relentless execution
→ Relentless execution
→ Relentless execution
Design is about having a clear vision, taste, and the determination to tackle challenging tasks.
Design is about having a clear vision, taste, and the determination to tackle challenging tasks.
Design Philosophy
Design Philosophy
Design encompasses a deep understanding of markets and a thorough knowledge of user needs. It requires prioritizing key tasks that lead to significant outcomes while fostering creativity. The process is iterative, involving continuous refinement of ideas until they are fully realized. Constructive feedback, both given and received, is vital for encouraging collaboration and improving the design process. Ultimately, design is a multifaceted discipline that combines various elements to achieve meaningful results.
Design encompasses a deep understanding of markets and a thorough knowledge of user needs. It requires prioritizing key tasks that lead to significant outcomes while fostering creativity. The process is iterative, involving continuous refinement of ideas until they are fully realized. Constructive feedback, both given and received, is vital for encouraging collaboration and improving the design process. Ultimately, design is a multifaceted discipline that combines various elements to achieve meaningful results.
Design Philosphy
Design encompasses a deep understanding of markets and a thorough knowledge of user needs. It requires prioritizing key tasks that lead to significant outcomes while fostering creativity. The process is iterative, involving continuous refinement of ideas until they are fully realized. Constructive feedback, both given and received, is vital for encouraging collaboration and improving the design process. Ultimately, design is a multifaceted discipline that combines various elements to achieve meaningful results.
My Strengths
My Strengths
My Strengths
Product Thinking
Product Thinking
Product Thinking
Interaction & visual design
Interaction & visual design
Interaction & visual design
Purposeful Decision-Making
Purposeful Decision-Making
Purposeful Decision-Making
Adaptability & Flexibility
Adaptability & Flexibility
Adaptability & Flexibility
Collaboration & Communication
Collaboration & Communication
Collaboration & Communication
Discplined Design
Discplined Design
Discplined Design
There’s nothing quite like the simplicity of paper and pencil to spark creativity and bring ideas to life. This is where the journey begins.
There’s nothing quite like the simplicity of paper and pencil to spark creativity and bring ideas to life. This is where the journey begins.
Full Stack
Full Stack
Design Leader
Design Leader
leadership
Cultivate happy and successful teams by fostering creativity and innovation where designers can produce their best work. Grow best-in-class design teams.
Cultivate happy and successful teams by fostering creativity and innovation where designers can produce their best work. Grow best-in-class design teams.
leadership
Cultivate happy and successful teams by fostering creativity and innovation where designers can produce their best work. Grow best-in-class design teams.
mentorship
Go-to strategies to encourage open collaboration, offer continuous learning, career development and alrecognize and reward excellence always.
Go-to strategies to encourage open collaboration, offer continuous learning, career development and alrecognize and reward excellence always.
mentorship
Go-to strategies to encourage open collaboration, offer continuous learning, career development and alrecognize and reward excellence always.
Strategy & vision
Establish design vision and strategy with key stakeholders and leaders. Translate business goals into impactful design solutions that meet user needs.
Establish design vision and strategy with key stakeholders and leaders. Translate business goals into impactful design solutions that meet user needs.
Strategy & vision
Establish design vision and strategy with key stakeholders and leaders. Translate business goals into impactful design solutions that meet user needs.
Advocacy & culture
Champion the importance of design and user experience, experimentation, learning, and cross-functional collaboration. Staying current on trends.
Champion the importance of design and user experience, experimentation, learning, and cross-functional collaboration. Staying current on trends.
Advocacy & culture
Champion the importance of design and user experience, experimentation, learning, and cross-functional collaboration. Staying current on trends.
process & optimazation
Define and refine design processes and workflows, establish KPI's and metrics for performance and user impact, streamline design operations.
Define and refine design processes and workflows, establish KPI's and metrics for performance and user impact, streamline design operations.
process & optimazation
Define and refine design processes and workflows, establish KPI's and metrics for performance and user impact, streamline design operations.
collaboration
Work with cross-functional teams, including designers, engineers, and product managers. Partner with external teams. Represent design across all channels.
Work with cross-functional teams, including designers, engineers, and product managers. Partner with external teams. Represent design across all channels.
collaboration
Work with cross-functional teams, including designers, engineers, and product managers. Partner with external teams. Represent design across all channels.
discplined design
Systematic approach to creating products that solve user problems while meeting business goals and outcomes.
Systematic approach to creating products that solve user problems while meeting business goals and outcomes.
discplined design
Systematic approach to creating products that solve user problems while meeting business goals and outcomes.
progression
Get things done, period. Review progress often and iterate without impacting timelines. Have fun while you're at it.
Get things done, period. Review progress often and iterate without impacting timelines. Have fun while you're at it.
progression
Get things done, period. Review progress often and iterate without impacting timelines. Have fun while you're at it.
Pro Experience
Pro Experience
Design Director / Owner
NspireDesign
Design Director / Owner
NspireDesign
Design Director / Owner
NspireDesign
Over the past 15 years, I have had the privilege of providing value through design to numerous organizations in the telecom, entertainment, and technology sectors. My areas of expertise encompass strategy, design direction, leadership, and execution.
SHIPPED:
500+ Videos
SHIPPED:
500+ Videos
SHIPPED:
500+ Videos
SHIPPED:
Many brands
SHIPPED:
Many brands
SHIPPED:
Many brands
HIGHLIGHTS:
Leadership
HIGHLIGHTS:
Leadership
HIGHLIGHTS:
Leadership
HIGHLIGHTS:
chief everything
HIGHLIGHTS:
chief everything
HIGHLIGHTS:
chief everything
Staff Designer
Mlse
Staff Designer
Mlse
Staff Designer
Mlse
I led an initiative in collaboration with Sportsnet and the NHL to develop an innovative fan experience focused on advanced statistics. This project involved leading the design effort from concept to delivery, aiming to enhance how fans engage with and consume detailed game data.
SHIPPED:
1 product
SHIPPED:
1 product
SHIPPED:
1 product
SHIPPED:
brand design
SHIPPED:
brand design
SHIPPED:
brand design
HIGHLIGHTS:
NHL
HIGHLIGHTS:
NHL
HIGHLIGHTS:
NHL
HIGHLIGHTS:
Interactive
HIGHLIGHTS:
Interactive
HIGHLIGHTS:
Interactive
Lead Designer
Mlse
Lead Designer
Mlse
Lead Designer
Mlse
Designed fan experience for enjoying sports at the comfort of your home. Expanded the product design team from three to six. MLSE became the first to offer this innovative experience, setting a new standard for fan engagement.
SHIPPED:
3 products
SHIPPED:
3 products
SHIPPED:
3 products
SHIPPED:
workshops
SHIPPED:
workshops
SHIPPED:
workshops
HIGHLIGHTS:
leadership
HIGHLIGHTS:
leadership
HIGHLIGHTS:
leadership
HIGHLIGHTS:
Grow design team
HIGHLIGHTS:
Grow design team
HIGHLIGHTS:
Grow design team
Instructor
Centennial College
Instructor
Centennial College
Instructor
Centennial College
Teaching the next generation of designers product and motion design including building discipline, learning how to communicate in design, understanding the importance of opportunities, and progressing in design.
SHIPPED:
motion design classes
SHIPPED:
motion design classes
SHIPPED:
motion design classes
SHIPPED:
product design classes
SHIPPED:
product design classes
SHIPPED:
product design classes
HIGHLIGHTS:
teach discpline
HIGHLIGHTS:
teach discpline
HIGHLIGHTS:
teach discpline
HIGHLIGHTS:
constructive feedback
HIGHLIGHTS:
constructive feedback
HIGHLIGHTS:
constructive feedback
Lead Designer
Wavefront
Lead Designer
Wavefront
Lead Designer
Wavefront
Began as a solo senior product designer and successfully expanded the product design team to five members. Conducted strategy meetings with executive stakeholders and guided the design team in developing a new user experience for a prominent mortgage company.
SHIPPED:
1 product
SHIPPED:
1 product
SHIPPED:
1 product
SHIPPED:
workshops
SHIPPED:
workshops
SHIPPED:
workshops
HIGHLIGHTS:
leadership
HIGHLIGHTS:
leadership
HIGHLIGHTS:
leadership
HIGHLIGHTS:
Build Design team
HIGHLIGHTS:
Build Design team
HIGHLIGHTS:
Build Design team
Sr. Motion Designer
Bell media
Sr. Motion Designer
Bell media
Sr. Motion Designer
Bell media
Created captivating and dynamic motion graphics and animated videos for prestigious clients such as the Discovery Channel, the Juno Awards, the Olympics, and other Bell Media broadcast assets. Collaborated closely with producers and directors to achieve these projects.
SHIPPED:
Broadcast Videos
SHIPPED:
Broadcast Videos
SHIPPED:
Broadcast Videos
SHIPPED:
Brand design
SHIPPED:
Brand design
SHIPPED:
Brand design
HIGHLIGHTS:
Olympics
HIGHLIGHTS:
Olympics
HIGHLIGHTS:
Olympics
HIGHLIGHTS:
Discovery channel
HIGHLIGHTS:
Discovery channel
HIGHLIGHTS:
Discovery channel
Education
Education
Bachelor of Design (Bdes)
Bachelor of Design (Bdes)
Bachelor of Design (Bdes)
York university
York university
York university
Toronto, Canada
Toronto, Canada
Toronto, Canada
In the realm of complexity, every project becomes an adventure.
